Training Course Information
Course Outline
Training Schedule

What will I benefit?

You will be able to acquire skills and knowledge that enable you to provide a distinguished service.

Course Objectives:

At the end of this course, the participants should be able to

  • Learn about the concept of the customer and its importance
  • Define the concept of distinguished service and its importance to the organization
  • Learn about the distinguished service requirements
  • Effectively deal with customer complaints

Target Audience:

Sales and marketing personnel, managers, supervisors and administrators who deal with clients.

Target Competencies:

  • Outstanding service
  • Continuous development and improvement
  • Creative Thinking
  • Self-confidence

Course Methodology:

This training course will be carried out through the use of best practices and the right combination of engaging and purposeful tools such as:

  • Practical, relevant case studies
  • Group activities and workshops
  • Related role plays
  • Experiential learning
  • Brainstorming
  • Stimulating mental activities
  • Engaging team competitions
  • Suitable training Videos
  • Presentations
  • Self–assessments
  • Learning with Simulations and Games
Customers and their importance
  • Customer concept
  • Customer concept
Service excellence concepts & importance
  • Service excellence concepts
  • Service excellence characteristics
  • Service excellence criteria
  • Service excellence justifications & its importance
  • International and local customer service certificates and awards.
Service excellence requirements
  • First: Management role:
    • Create Excellence Services Strategies
    • Establishment of service excellence mindset & culture
    • Developing policies and work procedures.
    • Developing work environment
    • Staying Customer focused
    • Product or/and Services Excellence
  • Second: Employee Role
    • Gaining Compulsory Skills:
      • Excellence Performance Skills
      • Communication Skills with Customers
      • Skills of Fulfilling customers' needs and desires
      • Skills of forming positive first impression
Service excellence requirements
  • Second: Employee Role
    • Important Characteristics
      • Self-confidence
      • Managing the dialogue with customers according to their levels
      • Empathy with customers
      • Honesty and integrity
Handling customer complaints & suggestions
  • Customer complaints concept
  • Its importance
  • Major Reasons of customers complaints
  • Management & Employee role towards customer feedback & complaints
Dealing with the negative Customer Behavior to achieve excellence in services
  • The behavior: Aggressive/ Transcendent/ Cynical/ Opposer /Arrogant/ Nagger and Angry
Development & Continuous Change to achieve Excellence Services
  • Importance of continuity Development & Change for Excellence Services
  • Developing Creativity thinking in delivering excellence service

رسوم الدورة : 6900 SAR

لغة الدورة : Arabic

مكان انعقاد الدورة : Riyadh

تاريخ نهاية الدورة : 29 January، 2026

تاريخ بدء الدورة : 25 January، 2026

رسوم الدورة : 4650 SAR

لغة الدورة : Arabic

مكان انعقاد الدورة : online (Virtual)

تاريخ نهاية الدورة : 2 April، 2026

تاريخ بدء الدورة : 29 March، 2026

رسوم الدورة : 6900 SAR

لغة الدورة : English

مكان انعقاد الدورة : Khobar

تاريخ نهاية الدورة : 11 June، 2026

تاريخ بدء الدورة : 7 June، 2026

رسوم الدورة : 4650 SAR

لغة الدورة : English

مكان انعقاد الدورة : online (Virtual)

تاريخ نهاية الدورة : 6 August، 2026

تاريخ بدء الدورة : 2 August، 2026

رسوم الدورة : 6900 SAR

لغة الدورة : Arabic

مكان انعقاد الدورة : Jeddah

تاريخ نهاية الدورة : 15 October، 2026

تاريخ بدء الدورة : 11 October، 2026

25 – 29 January، 2026

6900 SAR

Riyadh

Arabic

29 March، 2026 – 2 April، 2026

4650 SAR

online (Virtual)

Arabic

7 – 11 June، 2026

6900 SAR

Khobar

English

2 – 6 August، 2026

4650 SAR

online (Virtual)

English

11 – 15 October، 2026

6900 SAR

Jeddah

Arabic

Fees do not include VAT.

Excellence in Customer Service